
We have succeeded in creating a race for a better User Experience. But in doing so, we have become bound and limited by the same ideas we have created to persuade everyone else.
We have succeeded in creating a race for a better User Experience. But in doing so, we have become bound and limited by the same ideas we have created to persuade everyone else.
Is it even possible to say “[Tom or Ted] is a bad designer”? Design is a matter of perception; it is deeply personal and emotional – how can anyone be a judge?
Over the course of years I have observed the evolution of understanding of UX in several companies and it was rather easy to identify certain key decisions each of the companies had to make – sometimes even several times over …